Morocco · North Africa
Africa First Assist
Profile highlights
4 badgesFuneral / Assistance
Based on this profile’s recorded business data. Not an endorsement or a financial-strength rating.
Domestic private
Based on this profile’s recorded ownership data. Not an endorsement or a financial-strength rating.
Company history linked
Based on this profile’s recorded heritage data. Not an endorsement or a financial-strength rating.
Listed in Africa
Based on this profile’s recorded location data. Not an endorsement or a financial-strength rating.
Formerly Saham Assistance, renamed by ACAPS decision P/EA/6.21 of 13 Aug 2021 (BO 7066, 17 Feb 2022); successor of row 78; ownership not researched
Official sources
This directory holds no official website for Africa First Assist: the ACAPS register does not publish one and no sourced profile has been accepted. The register is the authoritative record of who is licensed.
Business profile
Understanding Africa First Assist
Sources checked
Assistance and customer support
Africa First Assist’s contact page separates urgent assistance, product enquiries and complaints. Its claim-notification form requests the assistance product and policy number, helping customers reach the service relevant to their contract.
About funeral / assistance business
Funeral and assistance contracts can provide a cash benefit, specified services or a combination of both. The policy should identify the covered people, qualifying events and the service provider's responsibilities.
General guidance for the directory category. Specific products and terms must be confirmed with Africa First Assist.
Explore the Morocco insurance market or other entries in this category.
Questions to ask about cover
- Does the contract pay cash, provide services or both?
- Who is covered, and what waiting periods or age limits apply?
- What must the beneficiary provide when requesting assistance?
For an existing policy, use the insurer and service contact named on your policy schedule. Have your policy reference and a short description of the enquiry ready.
- Class of business
- Funeral / AssistanceFuneral, assistance and burial benefit providers.
- Parent / group
- Parent not named in registerThe register records no parent for this entity, which is not a finding that it has none.
- Formerly known as
- Sanlam Assistance Maroc (ex-Saham Assistance) until 13 August 2021
- Ownership
- Domestic privateOwned by domestic private shareholders with no cross-border parent.
- Regulator
- Autorite de Controle des Assurances et de la Prevoyance Sociale (ACAPS)acaps.ma
- Local currency
- MAD
- Source basis
- ACAPS, Organismes contrôlés - Secteur des assurances: entreprises d'assurances et de réassurance agréées (multi-line, non-life, life, assistance, credit, reinsurance, takaful, takaful reinsurance), with per-company fiches signalétiques and BO licensing decisions, retrieved 22 Sep 2026: 25 entities
- Country verification
- Verified - full register · ACAPS, Organismes contrôlés - Secteur des assurances: entreprises d'assurances et de réassurance agréées (multi-line, non-life, life, assistance, credit, reinsurance, takaful, takaful reinsurance), with per-company fiches signalétiques and BO licensing decisions, retrieved 22 Sep 2026: 25 entities
- Identifiers
- slug morocco-africa-first-assist · row 1027/api/v1/insurers/morocco-africa-first-assist.json